Description
This patch represents those who move forward when others move away.
Inspired by Lt. Col. Dave Grossman’s Sheepdog metaphor, this design honors the men and women who stand between chaos and the innocent—those trained, equipped, and willing to confront danger so others don’t have to. Protecting the flock!
At the center of the patch is a forward-facing operator in full kit, simplified into a bold, two-tone silhouette. He stands calm, composed, and resolute—symbolizing readiness, discipline, and unwavering resolve under pressure. Behind him, a subtle American flag motif fills the background, representing the values and people being defended, not the spotlight.
Below it, the phrase “We Run Toward the Danger” captures the defining truth of the Sheepdog mindset:
when violence threatens the innocent, Sheepdogs do not hesitate.
This patch is a tribute to:
- Military personnel
- Law enforcement officers
- First responders
- K-9 handlers
- And all who choose responsibility over comfort
This patch is made to be worn—on plate carriers, outer vests, packs, and range gear—not just collected.
Because Sheepdogs don’t seek recognition.
They seek responsibility.
Wear it with purpose.